Dealer Self-Promotion
Lay the Foundation for Growth
For dealers to increase sales and profits with their Affluent Audience™, they must create a consistent online presence for their brand. They can’t rely solely on manufacturer funds. An ongoing Self-Promotion campaign that is hyper-targeted to reach high-end homeowners positions your brand for market dominance with premium and luxury appliances.
Case in Point: Appliance Gallery
Appliance Gallery is a Midwest premium and luxury appliance dealer that’s been in business for more than 25 years.
The Challenge: Despite the company’s industry experience, they had a surprisingly low level of brand awareness in their community.
The Solution: Appliance Gallery began working with Chris and his team because of their expertise in the appliance industry. By building a stable online presence designed to engage their Affluent Audience, Appliance Gallery established itself as the preferred luxury lifestyle expert. They have since become the decisive market leader of premium and luxury appliance solutions for both high-income homeowners and custom home builders even amid multiple competitors being added to their market.
Working with AffluentBridge was a great decision that we made for Appliance Gallery’s marketing and branding. For over eight years, they were a trusted partner, handling everything from logo design and website development to ad campaigns and store signage. Their expertise and creativity helped us shape a brand identity that really elevated our business presence. Our collaboration with AffluentBridge was invaluable, and we are grateful for the strong foundation they helped us build.
John Redden, Owner
