In the appliance industry, it often feels like every customer who walks through the door is looking for a deal. Many are, and that impression shapes how many dealers and their sales teams approach every sale: lead with a discount, close fast, move on. Even affluent...
A quiet shift is happening in the world of home products. Plumbing supply dealers are emerging from the shadows, leveraging their relationships with builders and designers to enter a new, high-stakes arena: the luxury appliance market. At first glance, this might seem...
“How do you know if you’re actually growing in a healthy direction?” It’s a simple question, but one that’s become a major blind spot for independent appliance dealers. Too often, growth gets confused with busyness, expansion, or raw sales volume. But not all...
Several barriers are hindering independent appliance dealers from achieving record growth and long-term profitability. The most damaging one is this: Allowing someone else to define what healthy profitability looks like. Whether it’s a buying group, manufacturer, or...
Overview Friedman’s Appliances, a family-owned business led by Russell and Janet Greer, had long been a respected name in the Knoxville market. But after weathering the Great Recession, it was clear the company needed a more resilient growth strategy. The leadership...
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