About Us

We got our start in 2007 as a small marketing agency called Riley & You, working with a local appliance dealer to grow their high-end market share through fresh, lifestyle-focused marketing. Those first campaigns taught us a lot about what works, and they earned us a reputation for building premium brands and delivering results for high-end appliance dealers.

It didn’t take long for us to see a bigger opportunity. If one independent dealer could grow this way, why not many more? That’s why we launched AffluentBridge™. Over the past 16 years, we’ve partnered with more than 50 dealers—from boutique shops to multi-location businesses—to help them connect with and convert the Affluent Audience™.

Our SMARTER GROWTH™ Program pulls together everything we’ve learned over the years. It’s our proven mix of deep industry knowledge and tested marketing tactics in a turn-key system that drives sustainable, high-profit growth for independent dealers.

The team at AffluentBridge are true specialists in marketing to the affluent homeowner and the challenges it can pose. Through hyper-targeted strategies and campaigns, they have helped us accelerate our sales growth of premium appliance brands to high-end customers. Thanks to this partnership, our company now has a stronger plan for growth with the addition of the Affluent Strategy to our current marketing plan.

Nick Madelone
Marketing Director

Marcella's Appliance Center

State of the Affluent Audience Report

The Affluent Audience is Changing

Most dealers haven’t noticed. Our latest report uncovers the new expectations of high-end homeowners—and how to turn that knowledge into an advantage for your business.

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Get actionable insights to help you reach the Affluent Audience more effectively.